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Business websites in Stockholm: a website that brings in enquiries

We build business websites that bring in customers: fast, easy to update yourself and built to be measured. Every page has a job, and with our tracking you see which ones do it.

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Example · made-up company

What a website should do

Three jobs. Everything else is decoration.

A good-looking website that nobody finds, or that nobody gets in touch through, is a cost. We build for the three jobs, in this order.

1

Get found

One page per service and location, the right headings, structured data and a website that loads quickly on mobile.

2

Convince

Answers to what the customer wonders: price, time, peace of mind. Photos from real jobs and recent reviews where the decision is made.

3

Get in touch

Short forms, a clickable phone number and a clear call to action on every page. All of it measurable.

How a build works

From page plan to first enquiry.

A typical business website takes four to eight weeks. What decides it is how much text needs to be written, not the technology.

1

Review and page plan

We go through what you sell, where your customers are and what they search for. If you have a website today, we list every URL that has traffic or links.

You get: A sitemap with one search term per page, and a list of what needs to be migrated.

2

Content

We write the copy after an interview with you. You can send in photos from your jobs via Tokig Stories.

You get: Copy to read and change before anything is built.

3

Design and build

Built in WordPress and Elementor on our platform, so you can change texts and images and add pages yourself.

You get: A test site to click around on, on desktop and mobile.

4

Launch

Old URLs get 301 redirects, and the sitemap is submitted to Google. If you add tracking, forms, calls and email links are connected to Tokig Insights.

You get: A launch planned to keep your rankings. With tracking, you see every enquiry in Tokig Insights from the start.

5

After launch

If you choose Hosting and maintenance, we host the website with monitoring, backups and updates. You call the team that built it.

You get: A website that keeps working, and someone who answers when you want to change something.

Moving from an old website?

The new website should inherit what the old one ranked for.

The most common mistake with a new website is that old URLs disappear. Google then can’t find the pages that brought traffic, and positions that took years to build can be lost quickly.

Scope

What’s included in a new website.

What’s included

What we don’t do

Search engine optimization

A business website built to be found.

Search engine optimization isn’t something you add afterwards. Page structure, headings, load time and what each page is about are decided when the website is planned. It’s cheaper to get it right from the start than to rebuild.

Structure

One page per service

Every service and location you want to be visible for gets its own page with a clear topic. That makes it easier for Google to understand what you do and where.

Technology

Fast and mobile-friendly

Correctly sized images, caching and a website that works on a phone. Google primarily indexes the mobile version.

Local

Aligned with your Google Business Profile

Address, services and contact details match between the website and the Google profile, which helps you show up on the map when someone nearby searches.

Already have a website?

Update your business website instead of starting over.

Not every website needs to be rebuilt. Sometimes it’s enough to rewrite the copy, speed up the site and add pages for what’s missing. We start with a review and tell you what pays off.

Copy

New copy

We rewrite the pages so they answer what customers ask and contain the words they search for.

Speed

Faster loading

Heavy images, old plugins and missing caching are the most common brakes. They can often be fixed without a new build.

New pages

Pages for what’s missing

If a service or location is missing, we add the page in the same design, with the same tracking as the rest.

FAQ

Questions about business websites

Want to see websites we’ve built? Ask on the call, and we’ll show examples from your industry.

It depends mostly on how many pages are needed and how much copy we need to write. After the review you get a fixed price for the build and a separate price for hosting. No hours ticking away.

A typical business website takes four to eight weeks from page plan to launch. What usually decides the timeline is the copy and the images, not the technology.

Yes. The website is built in WordPress and Elementor, and you get a walkthrough of how to change texts and images and add pages. If you’d rather we do it, just call us.

If the migration is done right, the risk is small. We list all URLs that have traffic and set up redirects before launch, then follow the rankings in the weeks after.

Hosting is a separate part, Hosting and maintenance, since it runs for as long as the website exists. It is contracted twelve months at a time. Tracking and conversion optimization are also separate services you can add.

Yes, in WooCommerce or Shopify depending on what you sell and how. We’ll tell you which suits you and why.

You do. The domain, the content, the images and the website. If you ever want to move it, you take everything with you.

A website whose job is to bring the company customers: enquiries, calls or purchases. It tells people what you do, for whom and where, and makes it easy to get in touch.

Yes. We start with a review of how the website ranks today and what is holding it back. Often it comes down to copy, page structure and load time rather than an entirely new website. Read more about SEO.

Next step

Take half an hour. We’ll tell you what your website needs.

We go through your current website, what it ranks for and where visitors disappear. You find out whether it should be rebuilt or just improved.

We’ll call you

Leave your name and number. Someone from the team that works on this will call you back within one working day.

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